Whomever said it first, many marketers may concur that half of their marketing efforts are wasted, they just don’t know which half. In 2013, we’ve never been so data rich, but why are we often so insight poor? This week’s infographic from Monetate The Marketers Guide to Actionable Data examines what data marketers are collecting, [...]
Source: http://www.getelastic.com/how-marketers-use-actionable-data-infographic/
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