At the end of 2012, the Get Elastic ecommerce analyst team made some predictions on what 2013 holds for tech and commerce. One prediction from our Ecommerce Industry Strategist, David Chiu, was “We?ll see more online pure plays establishing physical locations.” At first blush, the idea seems counter-intuitive (isn?t online killing enough brick and mortar [...]
Source: http://www.getelastic.com/why-online-pure-plays-are-opening-physical-shops/
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