There may have been some misuse of press releases along the way as a "fast" way to pick up some "easy" links. But the press release can still be a valuable online marketing tool. If you use them right they can still help get links, in a real way.
Source: http://feedproxy.google.com/~r/sewblog/~3/gMXknwuVtMA/5-Rules-to-Effectively-Use-Press-Releases-for-Links
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