IAB Rewards Mobile Ad Unit Innovation

A smartphone is not a small computer. A tablet is not flat laptop. And yet, many advertisers and content producers think in these terms when creating mobile materials. Many, but not all. The Interactive Advertising Bureau (IAB) recently invited developers and designers to submit new ideas for mobile ads and the winners have been selected. [...]

Source: http://www.marketingpilgrim.com/2012/02/iab-rewards-mobile-ad-unit-innovation.html

more info here more info here more info here more info here more info here more info here more info here