O Come All Ye Faithful: Attract, Engage & Convert Fans to Brand Advocates

Wouldn?t it be awesome to have your own army of word-of-mouth marketers, standing by for deployment at your beck and call? A handful of brands have been able to count on their most loyal fans to act as brand advocates for years. Remember the die-hard Coke vs. Pepsi fan wars in the 80s and 90s? [...]

Source: http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/rGeP6-Hg6qA/

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