“Big data” promises to be the solution to getting a 360 degree view of your customer and make more intelligent personalization decisions. For many organizations, mastering web analytics is challenging enough, nevermind the ocean of data you need to boil to make sense of big data. This week’s infographic from Monetate covers the big data [...]
Source: http://www.getelastic.com/using-big-data-for-big-personalization-infographic/
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