Android vs iOS: Demographics and Mobile Commerce Activity

Last post we looked at the psychographic segments of iPhone and iPad users, and as promised, today we examine the differences between iOS and Android owners: device share, Web use, demographics and mobile commerce activity. Device share Android holds 52% of smartphone share vs. 40% for Apple. Source: Comscore ^^ Tweet this stat ^^ iPad [...]

Source: http://www.getelastic.com/android-vs-ios-demographics-and-mobile-commerce-activity/

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