New Mobile Rewards Keep Advertisers in the Loopt

It’s been more than two years since Loopt promised to bring local business advertising to cell phones. According to the WSJ, that plan is supposedly near to fruition: On Tuesday Loopt, a social network catered to mobile-device users, unveiled a plan to allow advertisers to send alerts to Loopt users, based on their location, when [...]

Source: http://www.marketingpilgrim.com/2011/03/new-mobile-rewards-keep-advertisers-in-the-loopt.html

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