Advertisers Increase Spending, But Consumers Aren?t Buying

Spending is up! Spending is down! It’s just another week in the world of marketing and this time AdAge has both stories running in the same day. First we have stats from Advertiser Perceptions which show that advertisers are planning on spending more money in the coming 12 months. You would think that an increase [...]

Source: http://www.marketingpilgrim.com/2011/06/advertisers-increase-spending-but-consumers-arent-buying.html

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