Interest Category Targeting in Google AdWords

A long sought-after and powerful behavioral targeting mechanism is now available to all AdWords advertisers. The new targeting feature for the Display Network, Google Interest Category Targeting, had been in beta since 2009.


How does this work? ...

Source: http://feedproxy.google.com/~r/sewblog/~3/jTIhnWuEo5w/Interest-Category-Targeting-in-Google-AdWords

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