There?s a new kid on the advertising block that aims to solve problems for both publishers and advertisers. Google Consumer Surveys is a ?soft? alternative to premium content paywalls and a low-cost way to perform market research. Early adopters include Adweek, the Star Tribune, Timbuk2 Bags and Lucky Brand Jeans. Traditional paywalls look something like [...]
Source: http://www.getelastic.com/should-you-use-google-consumer-surveys/
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