Five Ways to Improve Google Shopping Results

Ever since Google Shopping transitioned into a monetized service last year, marketers have been looking for ways to get the most out of it. After all, the service is making quite a name for itself. In fact, in the fourth quarter of 2012, Google Shopping sent 96 percent more traffic to sellers compared to Amazon [...]

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Sarah Johnson

Sarah Johnson is Manager, Client Services at LinkShare, responsible for search marketing client training and education, best practices development, and marketing and sales support. She joined LinkShare in 2008 and has held previous roles overseeing and managing paid search accounts as well as providing strategic counsel to search marketing clients.

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