Twitter Opens TV Ad Targeting to All National Brands

When we talk about social media activity, Facebook usually ends up in the number one slot. But when you add TV to the mix, Twitter is the one to beat. There’s something about the fast paced, hashtag-loving social media network that clicks with TV viewers. Last year, American Idol fans produced more than 5.8 million [...]

Source: http://www.marketingpilgrim.com/2013/07/twitter-opens-tv-ad-targeting-to-all-national-brands.html

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