Best Practice Gone Bad: 4 Shocking A/B Tests

One company’s “best practice” is another’s conversion killer. In our webinar E-Commerce Conversion Optimization from Entry to Checkout, Chris Goward of WiderFunnel shared several real A/B tests that bust a few best practice myths. We’ll examine 4 here (to see ‘em all, why don’t you check out the replay?) 1. Promote the heck out of [...]

Source: http://www.getelastic.com/best-practice-gone-bad-4-shocking-ab-tests/

more info here more info here more info here more info here more info here more info here more info here