Storytelling, Positioning & Personas for More Effective B2B Content Marketing

Just as every B2B company stakes a claim to a market position, each of them has a story to share. The challenge is in figuring out how to share that story in a way that aligns with the needs and priorities of prospects and customers. But, it?s not just sharing the story. It?s about making [...]

Source: http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/b_ArOOi6R0w/

more info here more info here more info here more info here more info here more info here more info here