The Easiest Way to Increase Conversion by 20%

According to data from PowerReviews, increasing a product’s review count from 0 to 1 increases conversion by 20%. Rishi Rawat points out a great way to motivate customers to leave that first review — offer an incentive, like loyalty points: But there’s also another way — recruit staff reviewers. Tips for staff reviews: 1. Make [...]

Source: http://www.getelastic.com/the-easiest-way-to-increase-conversion-by-20/

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