4 Ways to Improve Order Tracking Usability

As the holiday season rapidly approaches, ecommerce marketers are concerned with optimizing everything from checkout processes to product pages to paid search campaigns. But don’t forget the “little” things — WISMO (Where Is My Order) calls can make up to 80% of your customer service load, and are largely (but not completely) avoidable if you [...]

Source: http://www.getelastic.com/improving-order-tracking-usability/

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