Bing has launched a new automated paid search program in 25 U.S. cities that makes it easier for local businesses to start PPC advertising. Claim your business, write an ad, select where you want it to run, and Bing's algorithms will do the rest.
Source: http://feedproxy.google.com/~r/sewblog/~3/EV-KUBfIawA/Bing-Ads-Express-Manages-Paid-Search-for-Local-Businesses
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