Organic search traffic data is extremely important to businesses to assess website performance and make informed, data-driven decisions. But 14 new products illustrate how Google is increasingly making Analytics a companion tool for advertisers.
Source: http://feedproxy.google.com/~r/sewblog/~3/qwMsV2i_Rwk/Organic-Search-Noticeably-Absent-From-Google-Analytics-2013-Summit
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