Google Looks to Make Search Ads Move Mobile Apps for Advertisers

Today Google announced several improvements to existing services like click-to-download for mobile advertisers. Using language that is starting to sound very familiar to those who follow the search giant the new systems are meant to create a “holistic solution” for businesses looking to take advantage of the rapidly expanding mobile app world. From the Google [...]

Source: http://www.marketingpilgrim.com/2012/04/google-looks-to-make-search-ads-move-mobile-apps-for-advertisers.html

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