Mobile Marketing Goes Postal with Holiday eCommerce Promotion

It may not seem like it, but mobile is actually the perfect compliment to the US Postal Service. When a customer uses their mobile device to buy something online, that something has to be mailed to them and there’s a one in three chance that that something is going to arrive via the US Postal [...]

Source: http://www.marketingpilgrim.com/2012/09/mobile-marketing-goes-postal-with-holiday-ecommerce-promotion.html

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